Why are SunPop Insights 2-4 minutes?

Research indicates that website visitors are usually in a click and skip mentality. When they find something relevant or interesting, they'll give it about as much time as a song (roughly 2-4 minutes) before going deeper or moving on. The pace and flow of our content is brisk so your audience maintains interest. The better they get to know you, the more likely they are to dig deeper into the site.

On the web, one Video Insight is not the right way to answer all of their questions, but it's a great tool to convince potential customers that they want to do business with you.

Back to the Main FAQ Page

or

Get Started with a SunPop Video

Last updated on May 8, 2009 by SunPop Studios